Credit Your Photographer

You finally got your prints and digital files from that amazing photo session. You LOVE them! And of course…you can’t wait to share them all over Facebook and Instagram. 

Social media is the marketing of the future for photographers. We want our clients to share their photos as much as possible. Telling your friends how much you loved your photos is the best advertisement there is and beats every paid add out there. However, if you don't credit your photographer, not only may you be breaking your contract, you may also be costing your photographer future business. 

Five Reasons Why You Should Credit Your Photographer

1.  You LOVE your photos and experience.

2.  Friends who are looking for a professional photographer can check out yours.

3.  You want your photographer to be successful and gain more business…from YOUR photos!

4.  It’s easy to do!

5.  It’s the right thing to do! Photographers deserve credit for their work.

This shout out made my day. AND...gained me several new followers!

Ways You Can Give Credit

Instagram

1.  @name your photographer

2.  Use the hashtag(s) your photographer uses for their business

3.  Tag your photographer in your photo

Facebook

1.  Share your photos directly from your photographer’s page so it links back

2.  Tag your photographer and/or their page in the caption of the photo

3.  Share a link to your photographer’s website in the caption

In General

1.  Be sure to link back to your photographer in some way using their “handle”

2.  Always give the name of your photographer and their business

3.  Add a link to your photographer’s website 

A Word of Warning

Be sure you have permission to share photos on social media prior to doing so, and DO NOT edit them in any way. If you are working with a professional, you signed a contract. It is highly likely there was something in that contract making you liable for any picture you post or edit without permission. 

Here is an example from my contract:

Social Media/Internet: Client agrees to not alter images posted to social media sites (includes, but is not limited to: Facebook, Instagram, Twitter, Flickr!, personal blogs, etc). Client also agrees to give Photographer credit for any and all photographs posted to social media sites. Client may not scan proofs or portraits in order to post to sites, but may purchase digital copies of photographs that can be posted. Any DVD/CD purchased of portraits or proofs constitutes permission to post on social media sites with above stipulations.

Your photographer has put a lot of time and effort into making you look the best in your photos. I can tell you from personal experience that it is very disheartening and frustrating to see photos I’ve taken posted without any reference at all to me or my business. It is frustrating to see all the comments about how great the photos are, how beautiful the subject, but no one knows who the photographer is. Those are possible clients that I am not being exposed to unless they take the time to ask. 

Every time I see someone post professional photos without giving credit, I shudder a little. That is someone’s livelihood. And in today’s world of sharing through social media verses actually printing and handing out photos, those posts are even more likely to lessen the income a photographer might get from future print sales. This is especially prevalent with school photos. Every time a local school has school picture day, Facebook is inundated with people posting their child’s photo. This is actually not okay. I’ve even seen people post photos of pictures with a huge “Do Not Copy” watermark on it. You are doing exactly what it says not to do on the picture! 

Consider this: you would not want someone to take credit for anything you created. The same applies to not giving credit where credit it is due. Give that shout out!

Hopefully this post helped you see why it is important to give your photographer a shout out by crediting their work on social media. I’d love to know what your thoughts are on this. Have you shared photos without crediting the photographer? Would you still do it? What is your favorite social media site for sharing photos?

If you are near the south-central Missouri area and are looking for a professional photographer, please contact me at Gifts of Nature Photography. Like my Facebook page for more photos, tips and information!

Why Hire a Professional Photographer?

There are a lot people out there with a DSLR camera, so why hire a professional? I think the first question you need to ask yourself is: what kind of pictures am I looking for? What is the event? If you are hiring a photographer for your wedding or for senior photos, those are once in a lifetime events. Those are photos that are going to be hanging on your wall or on the mantel for years and years to come. 

They Are Practicing on You!

Photographers looking to get into the photography business need people to practice on, but be aware, that is exactly what they are doing: practicing on you! If you are just wanting some simple family photos, this may be the way to go. At the very least, you can always have them re-done by a professional if you don’t like the results. Budding photographers need that practice, and I’m all for letting them get it. Just make sure that you are not over-paying them. I have known some people that claim to be professional photographers whose pictures I would never pay for, so buyer beware!

At this point, I would love to show you photos of some of the bad "professional portraits" I have come across over the years, but that would by highly unprofessional of me.

I think most photographers just starting out in the business charge very little and hand out CDs instead of taking the time to order prints. That’s pretty textbook. Plus, it sure is easier and less time-consuming to hand out a CD than to spend time ordering prints! 

I know I did this as I was going from focusing on landscape photography to portrait photography. Even though I had been taking photos for almost 20 years, I would never have started out charging for portrait photography. In fact, I think anyone wanting to become a photographer needs to go through the steps of: finding people willing to pose for them for free, then charging just a little bit for a session as they get better ($50-$100), then creating some packages and charging a little bit more. After they get really comfortable with portrait work, take some classes, and have a portfolio, they can then create a business model and start charging as a professional photographer. This shouldn’t be a 2-3 month process, but a 2-3 year process. It takes awhile to establish a style and perfect your ability to create stunning portrait work.

Photographers are always improving. At least good photographers are. I look back at the work I did a year ago and can see how much I have improved. If I go back five years ago, I can see how much I’ve been able to learn in order to provide my clients with high-end portraits.

Photos That Never Get Printed

Here’s the problem with CDs…many of my clients never printed pictures from those CDs back in the early days of my career. This was especially true when it came to senior clients. Sometimes I had seniors come to me two years later asking if they could get another copy of their CD because they finally decided to get prints made, but they couldn’t find the CD. How many times do you take pictures and they never do anything but sit on your computer? Knowing you always “have tomorrow” to get those photos printed, often means that tomorrow never comes. 

Almost 2,000 photos on my MacBook Pro's iPhoto alone!
This isn't even a fraction of the photos I haven't printed...
and I'm a photographer!

Print Quality

Even when photos get printed, the print quality is vastly different when you compare commercial print labs (Walmart, Walgreens, Cosco, Snapfish, etc) to professional print labs. Professional print labs are very good about not only using high quality, heirloom paper, but they stay true to the editing done by the photographer. This is not true from commercial print labs. I have found that Walmart prints are over-saturated and the contrast has been boosted as well. Walgreen prints often have a greenish cast to them. Neither of these are outcomes you would want from photos that you are going to display in your home.

For a good comparison between commercial labs and pro labs, check out this link. 

The Pros of Hiring a Pro

Sure you can go out and hire someone that is just starting out in photography for less than you can a professional. You probably will get a CD and be able to print off as many prints as you want. Being able to print off your own pictures isn’t necessarily worth giving up the quality and knowledge you are getting from a Pro.

What Are Your Memories Worth?

Yes, you will pay more for your prints when you hire a professional photographer. Let’s discuss why those prints are costing more than if you went and printed them off yourself.

Most professional photographers are making their money off of print sales. Usually you will be charged a session or sitting fee. This pays for the photographer’s time taking and processing photos. After that, the print cost is what is paying for all that time your photographer is spending editing your photos. I often spend around 20 hours processing and editing a senior session, and around 40 hours on a wedding. Now you need to ask yourself, how much would you expect to make at your job for a week’s work? $400? Doubtful. This is why some photographers outsource their editing. Editing takes up time that could be spent on more sessions. Personally, I want to have full control over my work, so I do all my own editing. Plus, I really enjoy it!

You can also expect a professional photographer to have lots of great ideas when it comes to locations, poses, composition and lighting. Don’t think of it as paying more for prints, but as paying to make sure your memories are taken care of in the best way possible. Remember: You get what you pay for! This couldn’t be more true than when you are looking at whether to hire a professional photographer or a beginner. Having said that, just because someone charges a lot of money, doesn’t mean they are the best out there, so be sure to vet your photographer before hiring them.

When you are hiring a pro, you can expect to get the royal treatment. Good photographers will go out of their way to make sure you are getting exactly what you want from your session and prints. You should be able to get the location, editing, print sizes and special orders you want from your photographer. If you don’t know what you want, they will have all kinds of ideas for you. Professional photographers have also spent quite a bit of money on equipment: cameras, lenses, lights, backdrops, props and more, and they know how to use those things. Most photographers who are just starting out cannot provide you with those services yet as they are not prepared to do so. Pros are already familiar with how to get the most out of every session and should be able to walk you through any questions or concerns you have. 

Pro or No?

So should you hire a professional or not? If you are getting once in a lifetime photos taken (i.e. weddings, engagements, senior portraits, maternity, newborn or yearly family photos), I would hire a professional. If you have already had some professional family portraits taken that year but would like some extras for some reason, then go help out someone looking to learn the business. Find someone who seems to have potential and give them a shot!

Check back for my up and coming post about questions you should ask your professional photographer!

If you are near the south-central Missouri area and are looking for a professional photographer, please contact me at Gifts of Nature Photography. Like my Facebook page for more photos, tips and information!